India Sourcing: Fashion jewelry 2017

India Fashion jewelry

 

In India Sourcing: Fashion jewelry 2017, buyers can find:

Verified exporters – 15 featured suppliers offering various types of fashion jewelry

Products – Full-color images with specifications & prices

Supply market intelligence – Supply centers, industry trends, challenges, production and pricing

Export data – India-wide details and survey results from featured exporters

To read the full report, click on the section tabs below.

Sector highlightsSuppliers & productsIndustry overviewProduct featuresSupplier surveyPDF downloadSupplier list

India Sourcing: Fashion jewelry 2017 Sector highlights

Industry overviewProduct featuresSupplier survey
  • India sent abroad $212.1 million worth of imitation jewelry in 2016.

  • The India government has initiatives to provide a skilled workforce for the gems and jewelry sector.

  • Small and midsize operations account for the majority of suppliers.
  • Designs usually feature bold colors and intricate details.

  • The majority of production processes are done in-house.

  • Models with intricate details or embellished with semiprecious stones are generally priced higher than plain designs.
  • Quotes will be kept at current levels in the next six months.

  • India fashion jewelry suppliers have a positive outlook on export sales for the next 12 months.

  • The US is expected to remain the top destination of fashion jewelry from India.

India Sourcing: Fashion jewelry 2017 Suppliers & products

india-fashion jewelry-banner

India Sourcing: Fashion jewelry 2017

• Bracelets • Earrings • Necklaces & pendants • Rings

Our team has visited all India manufacturers featured here to verify their export capability. Each has a website on GlobalSources.com with full company details, product images with specifications, manufacturing capability and complete contact details.

Click suppliers’ names below to view their full profiles and product offerings on GlobalSources.com.

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Products

Below is a selection of products from our featured suppliers. Click on the images to find more products and supplier information.

For a complete listing of the featured suppliers, click here.

Bracelets    
India fashion jewelryIndia fashion jewelryIndia fashion jewelryIndia fashion jewelry
Earrings    
India fashion jewelryIndia fashion jewelryIndia fashion jewelryIndia fashion jewelry
Necklaces & pendants   
India fashion jewelryIndia fashion jewelryIndia fashion jewelryIndia fashion jewelry
Rings    
India fashion jewelryIndia fashion jewelryIndia fashion jewelryIndia fashion jewelry

India Sourcing: Fashion jewelry 2017 Industry overview

India Sourcing: Fashion jewelryIndustry Overview

India Sourcing: Fashion jewelry 2017

• Bracelets • Earrings • Necklaces & pendants • Rings

This section discusses key issues affecting export manufacturers in India, offering insight into industry composition and important supply centers.

India fashion jewelryCompetitive advantagesChallengesIndustry composition
  • Exports of fashion jewelry are on a downward trend.

  • India sent abroad $212.1 million worth of imitation jewelry in 2016.

  • The top importers in terms of value were the US, Pakistan, the UK, the UAE, Saudi Arabia and Spain.

  • The India government has initiatives to provide a skilled workforce for the gems and jewelry sector.

  • The Gem & Jewellery Export Promotion Council (GJEPC) sets up trade shows and other events to connect buyers and suppliers.

  • Adoption of e-commerce is also aiding jewelry makersto reach more buyers.


  • Intense competition in the domestic and international arena is a major challenge for the industry.

  • High raw material costs are among the factors making it difficult for many suppliers to compete primarily on price.

  • SMEs have limited resources to invest in market research.


  • Membership of the Imitation Jewellery Manufacturers Association (IJMA) indicates there are more than 1,000 suppliers in the industry.

  • New Delhi and Mumbai are among the key production hubs for fashion jewelry.

  • Small and midsize operations account for the majority of suppliers.

India is among the top 10 exporters of imitation jewelry in terms of value. Overseas sales of fashion jewelry,however, are on a downward trend.

In 2016, India exported $212.1 million worth of products under HS code 7117, down 23 percent from the previous year, according to available statistics from the DESA/UNSD, United Nations Comtrade database. Data posted on the website of the Export Promotion Council for Handicrafts (EPCH)indicate a continuation of the decline in 2017. India’s imitation jewelry exports between April and September 2017 amounted to $118.5 million, representing a decrease of nearly 7 percent year over year.

The US is the top importer of fashion jewelry from India. In 2016, exports to the market reached $42.7 million, or 20 percent of the total. The other key export destinations were Pakistan, the UK, the UAE, Saudi Arabia and Spain, based on figures from the DESA/UNSD, United Nations Comtrade database.

India Fashion jewelry Industry Overview Exports

Many suppliers have a positive outlook on exports for the coming year. Among the companies featured in this report, 75 percent are anticipating growth in overseas sales.

Competitive advantages

A key factor supporting India’s position as a major exporter of imitation jewelry is the availability of designers, artisans and other skilled workers. The gems and jewelry industry in India currently employs about 3.5 million people and is expected to hire an additional of 2.5 million by 2022, The Hindu Business Line reported March 15, 2017, citing the Gem & Jewellery Skill Council of India (GJSCI).

To provide the sector with the needed human resources, GJSCI works with various institutions to develop industry standards and offer training programs. In March 2017, it signed a memorandum of understanding with the Indian Institute of Gems and Jewellery in Jaipur and a city-based jewelers’ association under Pradhan Mantri Kaushal Vikas Yojana (PMKVY) to train and certify artisans, The Hindu Business Line reported March 15, 2017.Besides the Indian Institute of Gems and Jewellery, there are several other institutions offering courses on jewelry design, manufacturing and management.

Another factor contributing to the competitiveness of the sector is government support. The gems and jewelry industry has been declared a focus area of export promotion, and as such there are several government initiatives to grow the industry.

Among these initiatives is the setting up of jewelry parks. One such park worth Rs50 crore ($7.8 million) is being developed in Mumbai in the state of Maharashtra.The park will house jewelry makers, service providers and other enterprises that will aid in facilitating exports.

On the marketing side, the Gem &Jewellery Export Promotion Council (GJEPC), established by the Ministry of Commerce and industry in 1966, sets up events in India and overseas to connect buyers and suppliers. among these events is the India International Jewellery Show (IIJS) held in Mumbai. GJEPC also organizes seminars and conferences to share information about the latest developments in the jewelry and related sectors.

Adoption of e-commerce among makers of fine and imitation jewelry, as well as within the buyer community, is also aiding the industry in reaching more buyers and boosting sales. Suppliers are promoting their products on business-to-consumer and business-to-business sites such as Amazon and IndiaMART.

In addition, several enterprises are offering financing facilities to clients that cannot afford to pay the full price of the product. Some companies are providing equated monthly installments (EMI) at zero percent. By giving such provision to buyers, the industry and its suppliers can lure more customers into buying.

Challenges

Intense competition in the domestic and international arena continue to beleaguer the industry.Competing with mass-produced items from China suppliers is particularly challenging because these are typically priced lower.

High raw material costs are among the factors making it difficult for many India fashion jewelry suppliers to compete primarily on price. Copper, a key component in the popular fashion jewelry material brass, is often imported. Fluctuations in copper rates, together with the Goods and Services (GST) tax rate of 3 percent imposed on the material, have pushed prices of fashion jewelry 10 to 15 percent higher in the past six months.

Driving production costs further up is that jewelry suppliers typically do not source brass and other materials in bulk because of fluctuations in the value of the metal.

In terms of creating unique designs for product differentiation, small and midsize manufacturers have limited resources to invest in market research. Consequently,most cannot keep up to date with and respond quickly to current fashion trends in overseas markets.

Industry composition

Membership of the Imitation Jewellery Manufacturers Association (IJMA), a nonprofit organization that promotes and provides support to the industry, indicates that there are more than 1,000suppliers of fashion jewelry in India. IJMA is based in Mumbai, which is a major hub of fashion jewelry production.

The other manufacturing hubs are New Delhi and the cities of Jaipur in the state of Rajasthan; Kolkata in West Bengal; Surat, Ahmedabad and Rajkot in Gujarat; Moradabad and Noida in Uttar Pradesh; Coimbatore and Chennai in Tamil Nadu; Hyderabad in Telangana; Bengalaru in Karnataka; and Punein Maharashtra.

Small and midsize operations account for the majority of fashion jewelry suppliers.

Employing15 or fewer workers, small companies produce fewer than 10,000 to 20,000 pieces per month in facilities that occupy about30square yards. These suppliers generate annual export sales of up to $15,000.

Midsize makers record up to $100,000 in annual export sales. They employ up to 50 people and produce about 50,000 pieces monthly. Their factories are usually 100 square yards.

Suppliers with larger workforces and factories produce 100,000or more pieces per month, generating up to $200,000 in export sales yearly.

India Fashion jewelry Industry Overview Locations Map

India Sourcing: Fashion jewelry 2017 Product features

India Sourcing: Fashion jewelrySuppliers and Products

India Sourcing: Fashion jewelry 2017

• Bracelets • Earrings • Necklaces & pendants • Rings

This section offers information on how trends in materials, design and manufacturing are impacting prices offered by India fashion jewelry suppliers.

Buyers can also learn more about the materials used and the common price ranges of certain designs.

Sections


Materials & designsManufacturing & QCPricing
  • Brass, copper and sterling silver are among the types of metal often used.

  • Designs usually feature bold colors and intricate details.

  • Suppliers will be adopting elements that are environment-friendly in addition to being aesthetic.

  • Production is semi-mechanized.

  • The majority of production processes are done in-house.

  • Suppliers have at least two people focused on QC.

  • Prices depend mainly on the material and design of the piece.

  • Models with intricate details or embellished with semiprecious stones are generally priced higher than plain designs.

  • Single-strand necklaces with crocheted ornaments or beads are available for less than $3.

Materials & designs

Across all categories, metal is the primary option in terms of materials. Brass, copper and sterling silver are among those typically used. Brass is sourced from Uttar Pradesh, Odisha, Haryana, Bihar, West Bengal and Delhi. Copper, meanwhile, is usually obtained from Rajasthan, Madhya Pradesh and Jharkhand. Sterling silver is procured from Rajasthan and Jharkhand.

Suppliers also use silk in fashion jewelry. The material is typically from Tamil Nadu, Assam, Karnataka and Andhra Pradesh.

Amid the trend for environment-friendly products, several makers are using jute, which is obtained from Assam, Bihar, Odisha, Uttar Pradesh and West Bengal. Recycled paper and beads are also being adopted.

In terms of embellishments, choices include artificial crystals, seashells, stones and beads. These accents are also typically from domestic sources.

Many suppliers are combining materials to offer greater variety. Silver chains or links, for instance, are paired with wooden beads to create an ethnic or tribal feel. Seashells and stones are being used to create natural feel.

Design-wise, fashion jewelry from India often feature bold, colorful and intricate structures. Necklaces come in single- or multi-strand designs accented by stones of various hues, pearls, crystals or embroidery. Studs and chandelier earrings often feature a large colorful stone at the center and smaller stones decorate the sides.

Brooches feature peacocks, elephants and floral designs embellished with stones in bold or pastel hues. Models are often gold- or silver-plated.

Bracelets are typically gold-plated. The selection ranges from plain bangles and cuffs to models featuring complex and detailed metalwork, beadwork or stone embellishments. Similarly, the selection of rings from India comprises simple bands, as well as designs featuring intricate filigree work or stone settings.

Manufacturing & QC

Production of fashion jewelry India is semi-mechanized. In general, midsize and large manufacturers complete most processes are done in-house. Casting and polishing, however, are often subcontracted. Workers in these production stages are paid per piece, which hastens the process and is significantly less costly than doing these in-house. Small operations typically outsource modeling and3-D printing as well.

Production begins with a detailed sketch of the jewelry. For metal types, which are typically created via casting, the design is passed to the molding section, where a wax mold of the product is created. This piece is then placed in a container and covered with liquid plaster. The plaster encasement is left to dried then placed in an oven or kiln, melting the wax mold and forming a cavity, which is where the liquefied metal is poured to take the shape of the product.

The product is thrown in water, taken out and prepared for final touches. The surface and edges of the piece are filed and then polished. Stones and other adornments are manually added before the product goes through final inspection. QC is done by at least two people.

Most companies take 20 to 30 days to complete production.

Pricing

Single-strand or layered necklaces with pearls, crocheted ornaments, beads or tassels are available for less than $3. Pieces offered above this quote are typically longer, with layered designs in gold-plated alloy or copper and featuring tassels and bead embellishments. Brass designs with semiprecious stones exceed $9.

For earrings, alloy models embellished with beads or tassels are available for less than $1 per pair. Pieces above this point include intricate designs made of gold- or silver-plated copper or brass. Items priced higher than $3 are made of brass or sterling silver and typically feature filigree work.

Bracelets sold for less than $1.50 are mostly simple designs made of wood or copper. Pieces between $1.50 and $4.60 include cuffs, bangles and charm bracelets made of jute, brass or copper and embellished with pottery beads or stones. Vintage designs in sterling silver are priced higher.

Rings offered below $4 comprises simple copper designs, as well as products made of silk thread. Models ranging from $4 to $9 are made of copper or a metal alloy that is silver- or gold-plated. Items above this price range come in sterling silver, brass or copper and often feature stone embellishments.

Price guide

Price guide: Bracelets
Less than $1.50
Bangle or charm bracelet; wood or copper; gold- or silver-plated; simple designs
$1.50 to $4.60
Cuff, bangle or charm bracelet; jute, brass or copper; pottery beads or stone embellishments
More than $4.60
Cuff or bangle; brass, copper or sterling copper; stone embellishments

Click image to enlarge.

India Fashion jewelry product features Typical Components of bracelets

Price guide: Earrings
Less than $1
Stud or drop earrings; alloy; with beads or tassels; simple design
$1 to $3
Stud, drop or chandelier earrings; brass or copper; stone embellishments; intricate design
More than $3
Stud, drop or chandelier earrings; brass or sterling silver; cubic zirconia embellishments; intricate designs

India sourcing fashion jewelry product features Typical Component of earrings

Price guide: Necklaces
Less than $3
Single-strand or layered; thread string; with pearls, beads, tassels or crocheted patterns
$3 to $9
Layered; copper or alloy; gold-plated; with beads, tassels or crocheted patterns
More than $9
Layered necklace or choker; brass or copper; gold-plated; with stone, crystal or pearl embellishments

India sourcing fashion jewelry product features Typical Component of necklaces

Price guide: Rings
Less than $4
Silk, alloy or copper; simple band; minimal details or embellishment
$4 to $9
Copper or alloy; silver-or gold-plated; traditional design
More than $9
Copper, brass or sterling silver; vintage design; with intricate pattern or embellishment

India sourcing fashion jewelry product features Typical Component of rings

India Sourcing: Fashion jewelry 2017 Supplier survey

India Sourcing: Fashion jewelry 2017

• Bracelets • Earrings • Necklaces & pendants • Rings

To give buyers first-hand information from active fashion jewelry exporters in India, we’ve surveyed the manufacturers featured on this site.

Export pricesExport markets & sales
Product trendsChallenges
  • Most surveyed suppliers will be keeping quotes at current levels in the next six months.

  • Of those planning to raise prices, the majority will keep adjustments within 10 percent.

  • The GST is one of the factors prompting price increases.
  • India fashion jewelry suppliers have a positive outlook on export sales for the next 12 months.

  • Of the survey respondents, 75 percent see overseas revenue increasing.

  • The US is expected to remain the top destination of fashion jewelry from India.
  • Models combining traditional and modern elements will grow in number.

  • Upcoming releases will also include simple and contemporary designs featuring geometric patterns and modular jewelry items.

  • Colorful and intricate designs will remain a trend.
  • Finding new export destinations is challenging as most suppliers have limited resources to invest in promotional activities.

  • Fierce competition in the domestic and global arena is another concern.

  • Surveyed companies are also concerned about rising costs and worker retention.

Export prices

Quotes of fashion jewelry from India are expected to remain relatively stable in coming months since many companies have already incorporated the Goods and Services Tax (GST) of 3 percent in their pricing. Of the 15 fashion jewelry makers that answered the survey on export prices, 63 percent will maintain quotes in the next six months to stay competitive.

Of the companies planning to raise quotes, 67 percent will cap increases at 5 percent and the remaining suppliers will keep adjustments between 6 and 10 percent. These enterprises have seen lower margins as a result of the GST and will be adjusting pricing to maintain profitability. Higher labor and raw material costs are also prompting adjustments in quotes.

India Fashion jewelry Survey Export Prices

Export markets & sales

India fashion jewelry suppliers have a positive outlook on export sales for the next 12 months. Among the suppliers surveyed, 31 percent see overseas revenue increasing by up to 10 percent, while 44 percent are anticipating higher growth.

Suppliers expect their promotion on business-to-business and business-to-consumer sites to generate new orders. India festivals and holidays, and international ones such as Thanksgiving and Christmas are also anticipated to keep demand up.

The rest of the respondents see export sales being flat year over year, expecting price increases to discourage additional orders from new or existing clients.

The US is expected to remain the top destination of fashion jewelry from India. Among surveyed suppliers, more than 60 percent intend to strengthen their foothold in that market. Several companies are also keen to boost exports to the Asia-Pacific region because it is closer and the requirements are less stringent. Other companies are looking to expand into or boost exports to the EU and the Middle East, particularly the UAE.

India fashion jewelry Supplier Survey Export Forecast

Models combining traditional and modern elements will grow in number. Among surveyed companies, 44 percent intend to create such designs in coming months. For several suppliers, this means creating tribal and bohemian motifs using shells, wood and clay to complement current clothing trends such as palazzo pants. Others will continue to produce layered necklaces and cuff bracelets with large stones.

More than 30 percent of the surveyed suppliers will concentrate on simple and contemporary designs featuring geometric patterns and modular jewelry items, which can be disassembled and used as different types of jewelry.

For 12 percent of the interviewees, the focus will be on colorful and intricate designs. According to these suppliers, there is a demand for items that feature intricate beadwork and stone settings. Widely used colors in such designs include maroon, yellow, green blue, black and white.

The rest of the suppliers featured in the report will adopt environment-friendly materials such as recycled paper, bamboo and jute, which are available in India.

India Fashion jewelry Survey Key Findings

Challenges

For 38 percent of the suppliers surveyed, finding new export destinations is the main challenge in the coming year. Companies find it difficult to enter a market because it may necessitate compliance with a different set of requirements. Most makers also have limited financial resources to invest in the promotion of their products via online platforms, circulation catalogs and trade shows.

Fierce competition in the domestic and global arena is also a key challenge for makers. Manufacturers find it difficult to compete with counterparts in China, in particular, because the latter generally offer lower prices. A necklace from India priced$6 to $7 can be offered at $2 to $3 by a China supplier.

The rising cost of materials is compounding suppliers’ concerns about competition. Retaining skilled laborers is another challenge for suppliers.

India Sourcing: Fashion jewelry 2017 PDF download

India Sourcing: Fashion jewelry

India Sourcing: Fashion jewelry 2017

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Industry overview

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Product features

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  • Materials & designs
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  • India fashion jewelry suppliers

Supplier survey

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  • India fashion jewelry suppliers

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India Sourcing: Fashion jewelry 2017 Supplier list

India fashion jewelry suppliers

Click company names below marked Active to view verified suppliers and products featured on GlobalSources.com.

Suppliers featured on
Supplier statusEarringsNecklaces and pendantsBraceletsRingsBrooches
Adorabella Active   
Aiswarya Designer Jewellery Active
Arnav Creations Active  
Bona Dea Exports Active    
Ehsaaz Fashions Active  
Ghouri Bangles Handicrafts Active     
Malhotra Jewels Private Limited Active
Modish Look Collection Active   
Navrang CreationsListing  
Neelofar's Active
Parampara Crafts Ltd Active   
Rvizon Infotech Active    
Sannidhya Jewels Active
Touchstone Jewellery Active
Wow Trendy Private Limited Active